JULIA, founded in 2014 by Julia Buchanan, started off as a swimwear brand inspired by Cape Town and its surrounds. Over the years, the brand has bloomed into a collaborative space that aims to celebrate artists and individuals within the creative ecosystem of South Africa.
THE HUMMINGBIRD PRINT
The Creatives' Collection is a series of swimsuits exclusively designed for JULIA by a group of handpicked local artists, illustrators and creative individuals.
This November we launch another magnificent print designed by @sarchdesigns featuring the hummingbird; a creature that are not only signals that challenging times are over and healing can begin, but also symbolises the spirit of a loved one who is near. This one is for Stru 🌞
20 limited edition swimsuits available.


RESORT COLLECTION 2021/22
Our 2021/22 Resort Collection, 'Bisous,' was first showcased at the Cape Town Resort Collections.
Through the use of bold pinks and reds, romantic, feminine silhouettes and an exclusive lip print, the collection celebrates love and life.
This range aims to inspire its audience to celebrate the important moments in live, no matter how big or small, and to never take love for granted.
COLLABORATIONS
JULIA X BROOKS
This year, JULIA collaborates with Brooks Hard Seltzer, a Cape Town based company which specialises in a healthy alcoholic drink alternative made from pure spring water.
Both brands share a common goal; ensuring maximum sustainability within their companies and doing their utmost to respect our environment.
The collection, which was showcased at the 2022 Cape Town Resort Collections, aims to be an extension of this vision.


Pick 'n Pay Clothing x JULIA
There has been a growing trend in the fashion industry to support local, with customers increasingly seeking clothing made in South Africa. Pick n Pay Clothing has heeded this call by launching collaborations with young local designers.
JULIA was the first brand to take part in these collaborations and is proud to be part of this growing initiative.
IN CONVERSATION SERIES
Born out of lockdown, JULIA hosts a series of conversations with entrepreneurs and business owners within the creative industry in South Africa, from fashion, to food, to art.
Through these conversations we hear about the challenges that business owners face, how they keep their audiences engaged and we get first hand access to a few of their top tips in running a business!
We were lucky enough to host fashion guru, Gavin Rajah, for our very first conversation. Follow the series on Instagram to find out more!
